Political Consulting & Advocacy
Reputation is Everything
About Martinez Consulting
Navigating diverse life experiences, I've forged powerful connections across all socioeconomic levels. From uniting unlikely allies to influencing decision-makers in small non-profits and Fortune 100 companies, my leadership skills drive change. Let's collaborate - you bring industry expertise, I bring political insight. Together we can build a campaign that makes a difference.
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Services
Martinez Consulting excels in guiding entities through political, legislative, and regulatory intricacies, with expertise in crisis management. Our strategic counsel, advocacy, and lobbying enhance clients' influence on government decisions. Fostering positive relations with policymakers, developing strategies, shaping policies, and addressing regulatory challenges, we provide comprehensive solutions for success in the dynamic public-private intersection.
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Executive Biography
Juanita Martinez is a seasoned expert in legislative and regulatory affairs within the western region. With her stellar reputation for being trustworthy, honest, forthcoming and hardworking, Ms. Martinez has effectively and successfully led employers and clients to legislative and regulatory victories resulting in savings well into the billions of dollars. With a deep understanding of state governments, she excels in advising corporations on effective legislative strategies. Ms. Martinez specializes in guiding executive decisions, prioritizing political action plans, and positioning businesses for long-term value creation.Her extensive network spans government officials across 13 western states, including governors, attorneys general, legislators, and regulators. Currently serving as the CEO and Founder of Martinez Consulting based in Sacramento, CA. Ms. Martinez provides comprehensive legislative and regulatory affairs management for clients. She has a particular focus on the impact of policy proposals and ballot initiatives related to climate change, transportation infrastructure, telematics, insurance, energy, and corporate governance in California.In her previous role for a Fortune 100 company, Ms. Martinez covered thirteen states, including California, Colorado, Arizona, Oregon, Washington, and Utah. She played a pivotal role in shaping her employer's long-term strategy in the western region, with a specific emphasis on advancing electric vehicle (EV) technology including supply chain, energy and environmental justice. Engaging with governors, legislatures, and local officials, she supported infrastructure development and legislation to benefit consumers as EV manufacturing capabilities advanced.Beyond her contributions to the EV sector, Ms. Martinez led strategic responses to policymaker-driven debates on corporate governance, data security, and emissions control. She excelled in building coalitions in both industry and public forums.Ms. Martinez has also served as a senior public policy counsel for eBay, focusing on central US states such as Minnesota, Michigan, Ohio, and Texas. In this role, she established crucial relationships and dialogues between eBay leadership and state officials.From 2009 to 2014, Ms. Martinez was a principal at Smith, Watts & Martinez, where she served as a registered lobbyist for corporate clients and trade associations in the electricity, natural resources, energy, and transportation sectors in California. Notably, she led the firm's response plan for clients affected by "AB 32" – the California Global Warming Solutions Act.Ms. Martinez initiated her career as a public policy analyst at Ogilvy, a national public relations firm, and gained experience in public affairs while clerking for the law firm Neil, Dymott, Frank, McFall & Trexler. Holding a Juris Doctorate from the University of California at Davis and a BA in Politics and Chicano Studies from Scripps College, she distinguishes herself with a diverse training background.
